Our positioning

Analysis, partners
and support on the ground.

Blue Ocean International is a multidisciplinary advisory firm specialising in the blue economy. We support decision-making, project development and cooperation between African and European stakeholders.

Our work covers maritime, river and lake ecosystems, and their waterfront areas and communities. Our approach combines governance, markets, sustainability, skills and partnerships.

Every engagement brings together the required expertise around a clear objective, an explicit method and useful deliverables.

Coastal cities & territories

Plan development.
Organise public action.

Assessments, masterplans, strategic plans and territorial blue economy strategies: support from scoping to monitoring with local stakeholders.

Explore services for cities

Our field: the blue economy

Seas. Rivers. Lakes.
The territories that depend on them.

We support economic activities and cooperation connected to maritime, river and lake environments, and their waterfront areas and communities. Sustainability, economic value and inclusion guide our work.

Maritime & coastal

Ports, maritime transport, marine value chains and coastal development.

River environments

Inland navigation, corridors, economic activities and territories connected to rivers.

Lake environments

Fisheries, aquaculture, mobility, sustainable tourism and lake-based activities.

Waterfront territories

Cities, communities, jobs, skills and resilience around seas, rivers and lakes.

Our expertise

From assessment to action.

Tailored engagements with concrete outputs at each stage.

Strategy & governance

Clarify priorities and define an action plan.

Potential deliverables

Strategic assessment · Roadmap · Action plan

Studies & project development

Assess a market or project before taking the next steps.

Potential deliverables

Market study · Pre-feasibility · Terms of reference

Strategic intelligence & foresight

Evidence-based analysis to inform decisions.

Potential deliverables

Decision brief · Targeted monitoring · Scenarios

Explore this service

International development & partnerships

Identify partners and prepare market entry.

Potential deliverables

Stakeholder mapping · Market-entry plan · Meeting agenda

Benchmarking, missions & study visits

Compare practices and organise visits relevant to your projects.

Potential deliverables

Comparative analysis · Visit programme · Adaptation report

Short courses & capacity building

Practical workshops and courses, from half a day to five days.

Potential deliverables

Tailored programme · Applied exercises · Action plan

View formats and themes

Blue Mobility — Africa–Europe training

Prepare training pathways and support mobility between Africa and Europe.

Potential deliverables

Needs profile · Programme shortlist · Application & timeline

Explore Blue Mobility

Services available on request and by quotation. Our fees reflect scope, deliverables, duration and the expertise required.

Understand our fees & arrangements
Africa Pavilion — Europort Istanbul 2026

Our flagship partnership initiative

Africa Pavilion at Europort.
An ambition taking shape.

Since 2025, Blue Ocean International has been developing a platform connecting African blue economy stakeholders with international maritime, technology and institutional partners.

Africa Pavilion — Europort Rotterdam 20252025

Rotterdam: the starting point

The first African delegation at Europort, laying the foundations for long-term cooperation.

Africa Pavilion — Europort Istanbul 20262026

Istanbul: connecting ecosystems

Africa Pavilion: 4–6 November. Economic mission in Türkiye: 9–13 November.

Africa Pavilion — Europort Rotterdam 20272027

Rotterdam: expanding the platform

Europort: 2–5 November. Training: 1, 8 and 9 November. Economic mission: 10–12 November. Provisional Blue Ocean programme.

Needs on both sides

Cooperation that creates
value for everyone.

We start with the decision to be made and the local context, whether the client is a public institution or a business.

For African stakeholders

Define a strategy, compare solutions, develop a project, identify international partners and strengthen team capabilities.

Institutions · Ports · Local authorities · Businesses

For European stakeholders

Understand African markets and ecosystems, assess entry conditions, identify partners and prepare cooperation grounded in local realities.

Businesses · Local authorities · Universities · Organisations

Strategic intelligence for decision-makers

Information creates value
when it informs a decision.

We offer targeted monitoring, decision briefs and strategic dossiers that connect facts to their implications for your organisation.

Explore strategic intelligence
BLUE OCEAN / INSIGHTSDeliverable format

One brief. Four answers.

  1. What is happening?
  2. Why does it matter to you?
  3. What are your options?
  4. What next step should you consider?
Dated sources · Analysis · Action options
Le maire de la ville de Kribi lors d’une rencontre internationale
Mayor of Kribi · International cooperation

Partner territory · Kribi

Raise a territory’s profile.
Build its connections.

Under our contract with the Kribi City Council, we contribute to the city’s place marketing and the development of its international cooperation.

Discover Kribi

The Blue Ocean network

Local roots.
International coordination.

A shared identity and dedicated spaces for each organisation, with priorities and cooperation pathways adapted to the country.

7 countries featured · 6 African country spaces · coordination in the Netherlands

Our approach

Understand. Compare.
Connect. Support.

An engagement does not end with a document or a study visit. Lessons need to translate into decisions and action.

01

Define

Question, objectives, scope and success criteria.

02

Analyse

Sources, interviews, fieldwork and comparison of options.

03

Connect

Relevant counterparts and carefully prepared exchanges.

04

Follow through

Synthesis, recommendations and next steps.

Joseph Junior SEH, fondateur et CEO de Blue Ocean International

About the firm

An international ambition,
a human approach.

Founded by Joseph Junior SEH and coordinated from Leiden in the Netherlands, Blue Ocean International connects African priorities with international expertise.

The firm works through a network model: local organisations, experts and partners brought together according to each engagement’s needs.

Joseph Junior SEHFounder & CEO, Blue Ocean International

Associate experts

Expertise that works together.

International governance, law, maritime consulting, taxation and the blue economy: discover the Blue Ocean network’s profiles.

Meet our experts

Join us

Your expertise.
Your local knowledge.
A shared ambition.

Would you like to contribute to the blue economy? Join our expert network or propose developing a Blue Ocean representation in your country.

News & press review

News from our network and territories

All news

A place to act and stay informed

Discover projects.
Stay informed.

Making projects visible and sharing reliable information helps partners identify opportunities and make informed decisions.

International calendar

Blue economy events.

Exhibitions, conferences and meetings: prepare your exchanges and missions with a selection of international events and their official sources.

View the calendar
Blue Shop — Blue Ocean International

Blue Shop · Products, services & territories

Creations.
Places to discover.

Explore products and creations inspired by waterfront cities. For suppliers, business listings and expertise, explore the Blue Business Hub.

Explore the Blue Shop
Exemples de planches de cuisine illustrant Cotonou

Your next step

Discuss your priorities.
Plan your next steps.

Tell us about your context, objectives and timeline. We will propose a scope of work, deliverables and the expertise suited to your needs.

Discuss your project

Services on request · Fees & arrangements

BLUE OCEAN INTERNATIONALjoseph.seh@oceanbleu.ltdWhatsApp · +31 6 2868 6492

International coordination: Leiden, Netherlands

7 countries featured · 6 African country spaces · coordination in the Netherlands

The mayor of Kribi during an international meeting. Photo provided by Blue Ocean International.
Photo Bosphore : Etienne Girardet / Unsplash
Privacy & personal data